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Making Spend Matter

Making Spend Matter Logo

MAKING SPEND MATTER – ABOUT THE PROJECT

As part of Urbact, Preston City Council came to us for a mini-series of 2 animated explainer videos. They wanted to explain the process of city procurement simply and quickly to fit in with their campaign #MakingSpendMatter

We needed to show how it affects our everyday lives and why good procurement is essential and can shape a city’s future.

We created a story of a fictional city to show how city councils and governments can use procurement to invest in themselves and generate wealth from within.

Using a fun illustration style, animated characters and a dynamic pace, we turned this relatively unknown technical subject into a fun story – helping the audience to understand and relate.

SCOPE OF WORK

  • Concept & Art Direction

  • Script

  • Written Treatment

  • Design & Illustration

  • Animation

  • Character Animation

  • Sound Design

  • Post Production

STYLE FRAMES

Making Spend Matter - Animation Style Frame
Making Spend Matter - Animation Style Frame
Making Spend Matter - Animation Style Frame
Making Spend Matter - Animation Style Frame
Making Spend Matter - Animation Style Frame

WHAT GOES ON BEHIND THE SCENES IN YOUR CITY?

GET A QUOTE

Please drop us a line If you have a project in mind and you’d like a quick quote. Or if just want to have a chat about what’s possible please send us a message and we’ll get right back to you.

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