Back

Charity Animation Services

Charity Animation Services: Engaging Explainer Videos for Nonprofits

We’re an award winning animation specialist video studio with a focus on helping charities achieve their mission.

With over 15 years of experience, we’ve helped countless charities transform complex missions into exciting visual stories that drive donations and awareness through animation.

Whether you need to explain complicated social issues, protect vulnerable identities, or create emotional content, our charity animation services deliver powerful results.

We’ve proudly partnered with leading non profit organisations worldwide to create exceptional animated videos that make a difference.

Recent Videos

Animation animation tp encourage people to consider physical as well as mental health. 

Blended animation design style look with stock video, images and animation for a charity promoting a new way of funding for the 3rd sector

Using animation to highlight a person’s journey as a metaphor for explaining a new approach. 

Highlighting the results of Youth Work Week with an animation – showing the impact of mobile phones on young people

Explainer style animation for organisations to explain procurement in a fun and easy way

Animated video to promote young people’s charity. 

Let's Collaborate

Get a Video Quote

Please drop us a line If you have an animated video project in mind for your charity and you’d like a quick quote. Or if just want to have a chat about what’s possible please send us a message and we’ll get right back to you.

What they said

Client feedback

The video really looked fantastic and was a really great showcase for the new brand. So thanks again for all your work on that.

SonataOne logo

SonataOne

I just wanted to take a moment to personally thank you for all your hard work over the past few weeks. Your work has been outstanding, and your partnership has been even more valuable. I truly appreciate everything you’ve done.

Gormville logo

Gormville

And thanks again to you and the rest of the team for all of your hard work! We’ll definitely be putting this to good use going forward in our marketing, just as we’re continuing to do with the video you made us last year!

CRS logo

Claims Recruitment Services

What an amazing piece of work. We are so grateful for all your hard work and for putting up with all my nitpicking!
I’ve been working on this project for 2 years and it’s taken a long time to come up with this simple way of explaining the approach. Nye’s writing plus your talent and hard work has now turned this into something accessible to everyone.
This animation will be used by organisations ac...

homeless link logo

Homeless Link

End of content

Load More

Benefits of Charity Animation

Animation offers charities advantages that can often be more effective than live action video.
Here are the key benefits when charity animation might be the better choice for your organisation

Simplify Complex Concepts

Bespoke animation helps to transform abstract concepts and statistics into accessible visuals to help anyone understand. For complex topics, this drives better engagement with your cause and empowers people to make informed decisions.

Emotional Storytelling

Through thoughtful illustrations, use of colour, light and movement, we create stories that connect on a human level. Animation’s visual adaptability and flexibility in style help viewers connect with potentially difficult subjects that may be otherwise hard to film.

Privacy Protection for Vulnerable People

Our bespoke character designs represent real experiences while maintaining complete anonymity for sensitive populations. This ethical approach safeguards everyone while still capturing emotional impact stories.

Accessibility Across Languages

We can quickly adapt animated content for international audiences by offering localised versions with new voiceover or animated text without costly reshoots. We often create videos in various languages for global use and can also offer foreign language SRT files as a lower-cost option.

Brand Consistency

Animation offers great control over every visual element of the video, from colours, text, illustrations and layouts – ensuring alignment with your brand guidelines and charity tone of voice. Your animated style will be instantly recognisable as you, even on a quick scroll.

Content Longevity

Unlike live-action videos that can quickly date, animation remains timeless and relevant for longer. If someone leaves the organisation, for example, this can cause havoc for your filmed content, whereas animation can be relatively easy to update.

Privacy Protection

Safeguarding with Charity Animation

For charities working with sensitive populations— such as abuse survivors, refugees, at-risk children, or those facing stigmatised health conditions—protecting privacy is so important.

Animation creates a safe space for vulnerable voices to be heard without exposure.

PON Charity Explainer Video
Healthcare Public Information Video

A bespoke charity animation provides the perfect solution for sharing powerful personal stories without compromising confidentiality.

Our character designs can represent real experiences while maintaining complete anonymity, allowing you to showcase authentic stories without risking identification.

We can even illustrate videos without including people at all, and find more conceptual ways to show how your charity has made an impact.

This ethical approach prevents anyone being singled out while still capturing the emotional aspect that brings connection with your audience.

Social Charity Explainer Video

Charity Animation Production Process

At Digital Finch, we’re experts at creating animated videos that delight out customers and it’s not by chance.

Our expertise is in both animation and design. We begin with a thorough consultation and maintain an open dialogue throughout the project, incorporating key approval stages—making the process inherently collaborative.

Our methodology keeps clients in the know at every stage of the project.
And this means they find that when we present the final animation, it perfectly matches their expectations and desires.

01.

Script

Our experienced script writers work with you create the script and concept for the video.

Offering creative ideas and keeping the wording concise and accessible – and a story that is relevant to the target audience. 

02.

Written Treatment

From the approved concept and script, we develop a detailed written treatment for the video; this is where we describe what we will want to see for each sentence or meaning – a written story of the video. So you can start to envisage the flow of the animation. 

03.

Design

We start with a sketch, and design style frames for you to view and approve. This is typicall 1-2 scenes from the animation drawn to a final standard so you can see how it will look and match your branding.

Only after that, we create a bespoke fully illustrated storyboard, so you can see what the whole animation. We find this helps to demystify the process for clients.

You can see the whole video beautifully designed and really get a feel for the story before we ever animate.

04.

Animation

This is where the video comes to life, we animate the designs and tie them seamlessly together to create your story.

Providing a fully polished chariry , complete with music, professional voiceover (or your supplied voice if you prefer), sound effects and post production. We also offer English subtitles FOC.

Elevate Your Message with Bespoke Animation

Our animation team frequently collaborates with nonprofits to create powerful animated videos tailored to your mission and goals. We never use templates because your cause deserves unique story.

From concept to completion, we provide a comprehensive charity animation service with no hidden costs. Our rigourous methodlody means videos very rarely go over bugdet and actively include you in each development stage to ensure perfect alignment with your vision.

Whether you need a concise 2D explainer highlighting your impact, like a social report, or an emotional narrative brought to life with animated characters to get support, we adapt our approach to suit your goals.

For complex social issues that require innovative communication, we’ll develop visually engaging animations that simplify concepts while maintaining emotional impact.

Our designers and illustrators work across multiple contemporary animation styles. We can seamlessly align with your charity’s established visual identity or help develop a distinctive new look that connects with donors and partners.

We find the most effective animation approach is determined by taking the time to speak with you and learn from you, understanding your message, fundraising goals, target audience, distribution platforms, and values.

If you are aiming for a social first approach, we will create the animation in a vertical format for maximum engagement for example.

We partner with you to create charity animations that inspire action, drive donations, and amplify your impact story.

About us Charity animation with a blended style of illustration and photos. 

Friendly animation to explain a new service

You Can Trust Us to Deliver

Custom Animation Solutions

From concept to completion, our videos are custom-designed to meet the needs of your organisation. We use our expertise in video content strategy to develop engaging scripts, innovative ideas, and stunning visuals. By combining our knowledge with your insights, we create videos that connects with your target audience.

No Budget Surprises

We provide a clear project cost at the start of any animated video production. With additional options for extras if required, such as translation or other versions. As our methodology is transparent and robust, projects almost never go over budget.

Client Input

We don't take all of your time. During the process you can be as involved or as not as you need to be. If time is tight, you can trust us to provide a quality animation without big involvement if that's what you need. 

Reliable Schedules

At the start of every product we create a schedule so you know what timescales to expect and when. This helps everyone to keep track of the project and ensure it stays on time. We always keep to our deadlines. 

Reviews

Read our reviews to see why over a third of our customers returned last year, and why most of them order more than one video with us. 

We Volunteer

We deeply care about community and last year we completed over 140 hours of volunteer time, our creative director runs a community group working with families and nature. So we truly know what it's like to run a non profit. 

Filmed Charity Video

In case you would like a filmed charity video production, such as a testimonial or case study video, we offer this professional service. We can also combine footage and animation together seamlessly for a blended look.  Click to learn more about our filmed charity video services

Filmed Marketing Video for Non Profit
Who we've worked with

Our Clients

We’ve been trusted to create charity animations many  charities and non profit organisations; The Power of Nutrition, Homeless Link, South East London Mind, Coram Beanstalk, Urbact and many more.

Whatever kind of animated video production you need, we’d love to help you.

Get in touch for a quick discovery call or a free custom quote

Power of Nutrition Logo
South East London Mind Logo
Inpsiring Healthy Lifestyles logo
Article 39 Logo
homeless link logo
coram beanstalk logo
Urbact logo
NWAS logo
onside logo
Learn more about Animated Video Production

FAQs

How long to charity animations take to produce?

Generally, we would schedule 6-10 weeks for an animated video. It often depends on the length of the video, and the quality level. We let you know the expected timescale as soon as we start. And if you have a deadline, we always work to that.

Part of what takes time is our approval stages, as we like to include the client throughout the project, and we find it’s well worth any extra time taken. We sometimes find that animated medical content can take a little longer to get through the approval stages. 

It means at the end there are no hidden surprises or big amends stages leading to frustrations and being nervous about hitting the deadline. You’ve seen the progress throughout, and now you’re thrilled with the final video.

The complexity of the video also takes time, high-end illustrations or character animation simply just take longer.

We can tighten these timescales a little if needed – so get in touch and we will see what we can do.

What is the ideal video length?

Usually, shorter is always better! We generally find that you can say a lot in 2 minutes without becoming boring or losing the audience.

For marketing purposes, you want to be as concise as possible. You can go up to 2 minutes, but after that viewing rates online drop off rates tend to increase a lot after that.

For a really engaging and compelling animated story, around 1 minute (or less) can be very powerful and punchy.

What involvement do I have?

This depends on you. We do have approval stages, at script, written treatment, illustrated storyboard, animatic and animation.
We like to keep the client involved, and if you have loads of ideas, we definitely want to hear them, we can incorporate them in the script and written treatment! The written treatment leads the whole video, what is written, is designed, and then animated.
If you don’t have any suggestions, that’s fine, you can leave it up to us. We can conceptualise the full video for you.

How much does it cost?

There a lot of variables when it comes to an animated video. Often, A key factor is length, a shorter video is generally quicker to make.

The complexity can also affect the cost, if you want high-end illustration motion graphics style, to add realism, that simply takes longer to do.

Likewise, including character animation can be very effective, but takes more time.

In general, the cost would be £1.5k GBP Ex VAT as a  minimum guide. We provide clear costings at the start and stay in budget. We also offer a discount to non profit organisations. 

What different video styles are there?

Animated Video styles can vary greatly, and this is not set in stone, but in general here are some main options

2D Icon Video

These are usually fairly simple line drawing based animations. Basic and they do the job in a straight forward way. It’s often what a company does for their first video when they’re dipping their toes.

Explainer Video

This is what I would consider to be one of the most popular styles. It goes further than an icon video and would include full illustrations in the scenes. Or At least more considered compositions.  It can include characters too, adding a human edge.

Typography 

This is an animated caption only style video with no voiceover. The key is a strong design composition using the text and a good music track to animate to. It can be quite bold and effective.

Hand-drawn style

If you have strong consumer based brand, using an organic hand-drawn style illustrated video can really work well. This style helps to gain empathy and look friendly.

Highly conceptual

This is where you don’t use characters to tell the story, it is done through shape and form instead. These videos are super dynamic and quite powerful and spectacular to watch.

What languages or accents can I have?

You can have whatever you like!  We're very versatile. Most of our clients are UK based, you can pick any regional UK accent, male or female sounding. But we also offer the USA, and other English speaking accents.

We’re also very familiar with producing foreign language videos. We can completely localise it, changing the voiceover and any animated captions. We’ve done this lately with Korean, Portuguese, Arabic, Greek and loads more.

Just let us know in advance, as it’s good to accommodate for this in the design stage.

But we can also do simple subtitles in most languages too, and provide English subtitles free of charge. 

Who are Digital Finch?

We’re Harry and Victoria, and a close-knit crew working worldwide. We’ve been making animations for well over 10 years – it’s what we love to do and hopefully, it shows in our work. We're also passionate about community and volunteer every week. 

Let's Collaborate

Get a Quote

Please drop us a line If you have a project in mind and you’d like a quick quote. Or if just want to have a chat about what’s possible please send us a message and we’ll get right back to you.