Homeless Link – Nutrition
Homeless Link, a UK-based charity aimed at helping organisations and people experiencing homelessness, returned to Digital Finch for a second animated video project.
This time, they needed two charity video productions, in the style of an explainer video, to share the new findings in a report about people experiencing homelessness and their nutrition
The videos needed to explain the current difficulties people face when it comes to food and cooking, as well as the negative effects this has – and what changes can help to improve nutrition.
One video was aimed at homelessness services and promoted strengthening partnerships with community organisations and local businesses, for example. The second explainer video was specifically designed for frontline staff, covering day-to-day aspects that can help improve nutrition and access to food.
We created the videos, illustrating new characters and scenes in line with their colourful branding, carefully. We worked closely with Homeless Link to ensure the script and visuals were clear, concise, and easy to understand.
Task
To create two explainer videos to help inform frontline staff and services about how to improve nutrition
We brought Homeless Link & Providence Row’s latest research to life with two vibrant explainer animations, turning complex findings on nutrition into clear, engaging stories for services and frontline staff.
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